Getting On Track With Your Marketing Strategies

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Sometimes a little reminder or helpful tips can get you back on track with your marketing strategies.

Keep in Contact

If you have client email addresses, use them to keep in touch with your clients. Let them know about the latest offers, promotions or other important information going on in your business.

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Rethink Your Content Management

One of the features of iCLIPART.com is that you can search images by collection/artist if you would like the same look and feel in your presentations and projects but you also have millions of images to choose from to keep your social media fresh and new. A great companion site to iCLIPART.com is iPHOTOS.com, with more of a focus on great photographic images it also has great illustrations and vectors.

Latest Trends

You don’t need to hire a team of 20 something year old’s to be able to stay fresh and keep up with what’s trending. Take the time each week/month to search the information you need. You know your customers and what they need. Read articles, snoop the competition and network with like minded people.

Content Calendar

As we’ve mentioned in a previous Blog, this is one of the most important tools to include in your social media tool-kit.  A well-maintained social media content calendar keeps all your marketing efforts focused and saves you time.

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Social Media Analytics

Equally important to go along with your content calendar is a report for keeping track of your social media analytics.

Followers gained/lost
Engagement
Shares
Views
Click-throughs

Knowing what works and what doesn’t is important for your future marketing plans.

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